Over the past couple of weeks we’ve been pounding the pavement meeting with many wine & liquor retailers. Every time we walk in the door, people look at us with a strange expression. They seem a bit perplexed on how sangria in a bottle can taste good. Their body expression is tense almost as if they are going to drink something bad. 

Then they take a sip and their whole expression changes. They become relaxed and smile, at that moment they realize the mission that we are on. Every time I see that smile I get goose bumps. It truly makes me feel like we are onto something big.