Senor Sangria participated in its first trade so ever at the Jacob Javits Center on June 13th and June 14th. There were 400 or so exhibitors, with over 4,000 people in attendance. Since this was our first trade show, we were quite anxious and had no idea what to expect. The first step was decorating our booth. Having made the decision to go all out, we splurged on a fabric back wall which looked amazing. Everyone loved our sangria, and many of the folks came back for more (and more). We received a lot of positive feedback, multiple leads for New York and New Jersey, as well as some potentially unique product opportunities.
A New York-based Japanese magazine attending the show was inspired to write an article about our product! We were excited to hear the news and sat down to read the review with much anticipation. It wasn’t long before we were in hysterics, as we couldn’t understand one word in the article. We are hoping [and assuming] that they had only good things to say about our product. Here is the link to the article: http://www.pecopecony.com/peco_cheki/030.html
Below are some pictures of the NYC Bar Show:
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- Walking into the trade show during setup day
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- Soon enough the hallway will be filled with booths
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- Here we are… we had a great corner spot
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- Here is another shot of the hallway from the opposite direction
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- Step one… Set up the back wall
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- Here is a close up of our sexy back wall
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- Here is a picture of our booth all decked out
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- I forgot… what is it that we sell again?
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- Ok enough with the pictures
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- Is that Wonder Woman with our sangria?
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- Would you like some sangria?