Senor Sangria – Booth #: 426

I want to thank you guys for the opportunity you took to review the video. I can’t tell you how exciting things are for us. Slowly buy surely we are overcoming all the hurdles that people said we wouldn’t be able to over come. The road has not been easy for us but we are taking it one step at a time.

If you guys have any questions or need to get a hold of me you can do so via email or phone (rick@SenorSangria.com or 888.860.9055 x100).

Background

Rick Martinez is the founder of Senor Sangria

The idea was sparked by his fiancé Maria Camelo

Business was funded through the sale of Rick’s apartment

A year after starting the business Rick quit his job to focus on the business full time

Rick has no experience in the beverage industry (background is in the internet software space)

Product is being introduce in NJ first; Other states will follow shortly

Product Specs

Product originated as Rick’s home sangria recipe

The only Premium Bottled Sangria on the market

All natural nothing artificial added

Ready to serve; simply shake and pour over ice

8% Alcohol

Available in 750ml bottle (1.5l will be available in 3 weeks)

Base wine is a Chilean Merlot

We blend our wine with premium fruit juices (no flavors are added)

Shelf life is over 1 year

1st production run occurred on March 20th 2009

Serving Instructions

Shake the bottle

Pour it over ice in a cup

Enjoy…

For added flare cut up orange or fruit slices and add in with the ice

Interesting Links

Video of our 1st production run

Photos of our 1st production run

Original concepts for our label design

Our test trial run